Management Tips

Networking with business owners to generate more sales

There's nothing wrong with networking. Business owners, no matter how busy they are, should do it everywhere, all the time. But one of the best ways to network is through "bridging," a strategy that helps you build a foundation of contacts sure to provide you with sales opportunities now and in the future.

What is bridging? It's connecting two people who have potential value to each other and having faith that, eventually, the bridge will lead back to you.

You can start the bridging process by following these steps:

To learn more, read this article from Entrepreneur Magazine.

Technology Tips

Effective E-mail - Eight Mistakes To Avoid

Are you using e-mail for marketing and/or for communicating with your customers? If so, the following article can help you avoid some of the common pitfalls that some business owners might overlook when using e-mail messaging.

Common Mistakes:

To learn more, read this article by Wendy Gauntt, president of CIO Services.

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